Season 2011
- 12011 Heart of Dallas Bowl: Northwestern Wildcats (7-5) vs. Texas Tech Red Raiders (7-5)1 Jan 2011
The Zaxby's Heart of Dallas Bowl (formerly the TicketCity Bowl) is an NCAA post-season college football bowl game. The inaugural game was played on New Year's Day (January 1), 2011, at the Cotton Bowl in Fair Park in Dallas, Texas. This game physically replaced the Cotton Bowl Classic, which moved from its longtime eponymous home to AT&T Stadium in nearby Arlington in 2010. The conferences are scheduled to receive a US $1.2 million payout for the teams' participation. The bowl's full name is th…